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Hi! I'm Pooja 

Designer with 9 years of expertise in crafting B2B, B2C, and SaaS products that empower users, deliver exceptional value, and drive exponential growth

What do I do?

From being a Product Designer and UX/UI Designer to acquiring a Product Management skillset, my career has been a journey of inspiration, exploration, and innovation. I firmly believe that a successful product hinges on profound understanding, effective communication, and collaborative efforts, all fueled by empathy for the user and a visionary outlook for growth.

Product Design: "I spearhead design process and craft intuitive interfaces by aligning user research with business and technical needs. My process includes problem validation, MVP prioritization, ideation, prototyping, testing, and collaboration with cross-functional teams to deliver user-centered solutions."

User Experience Design: I design intuitive experiences that meet user values and ensure the product is easy to use. My process includes conducting user research, synthesizing findings into actionable insights, iterative design and validation, prototyping, and thorough testing.

Product Management: I manage digital products by aligning user needs with business goals, Prioritizing features, creating roadmaps, strategizing growth, developing go-to-market strategies, and using agile methodologies to deliver impactful solutions efficiently. This ensures we stay aligned with market demands and adapt quickly to user feedback.

Product & User Experience Design:

I design intuitive interfaces by researching user needs and balancing business objectives with technical requirements. My process includes user research, defining and validating problems, prioritizing MVPs, ideating designs, prototyping, testing, and collaborating with cross-functional teams to ensure user-centered solutions.

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Case studies

Case Studies

A few of my crafted products, experiences, user flows, interactions, features, and stories

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A revamp of intellectual Perpetual inventory management system for independent pharmacies. B2B, User Experience Design Project

Designed For Mckesson in 2023

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Feature Design for Compliance Analytics with AI-driven suggestions for Connect, enhancing B2B pharmaceutical ordering and contract performance. B2B, User Experience Design Project

Designed For Mckesson in 2023

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Product Design for a dynamic B2B assessment tool, powered by AI that makes hiring effortless and informed. B2B, Product Design Project

Designed For the Institute of Product Leadership in 2021

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Product Design for a video-first, B2C Edtech app powered by AI that motivates, encourages, and makes learning fun. B2C, Product Design Project

Designed For the Institute of Product Leadership in 2021

A few other Projects

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"Her professionalism, intelligence, and dedication have consistently propelled our UX team's success through crisp insights, innovative designs, and collaborative partnerships with stakeholders. Having had the privilege of working closely with Pooja, I can attest to her unwavering commitment to excellence in complex, ambiguous, and fast-moving enterprise environments. Pooja is adept at navigating project intricacies around legal, contractual, and regulatory parameters." 

Chris Grodoski, Ph.D., User Experience Lead 

Testimonials

Get In Touch

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Call 

408-898-1965

Email 

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